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Build Business Credit from Day One
Starting a business is exciting. You have the vision, the drive, and the passion to create something meaningful. But what most entrepreneurs don’t realize is that failing to build business credit from the beginning is one of the most costly mistakes they can make. When your business does not have its own credit profile, every financial decision becomes personal. Your Social Security number is attached to your business accounts, your personal credit cards are funding growth, a
Natasha Suber Perry
2 min read


What Banks Look for in a Business Address
Most entrepreneurs don’t realize how much power their business address holds. Before a bank ever looks at your revenue, profit, or credit score, they analyze how legitimate your company appears on paper. Experian reports that lenders increasingly rely on business legitimacy indicators when evaluating risk—not just financial history. 👉 https://www.experian.com/blogs/ask-experian/business-credit-vs-personal-credit/ Why Your Address Matters A residential address or PO Box signa
Natasha Suber Perry
1 min read


The Lease I Should Never Have Signed
There was a moment in my entrepreneurial journey when I believed signing a long-term office lease meant I had “made it.” I thought real businesses had real offices — and real leases. So when the opportunity came, I jumped. What I didn’t jump into was the reality of the overhead that followed. Harvard Business Review reports that overexpansion is one of the leading causes of startup failure.👉 https://hbr.org/2016/03/why-so-many-start-ups-fail When Ego Leads the Decision The l
Natasha Suber Perry
1 min read


DBA vs. LLC: What’s the Difference and Which One Is Right for Your Business?
Starting a business is exciting, but before you launch, you need to decide how to legally structure your business. Two of the most common terms new business owners hear are DBA and LLC. While they might sound similar, they serve very different purposes. Understanding the difference can help you protect your brand, your finances, and your future. What Is a DBA? DBA stands for “Doing Business As.” It is also sometimes called a fictitious name or trade name. A DBA is not a bus
Natasha Suber Perry
2 min read
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