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Business Mentor & Protege
Mentor to Protege: Lessons from the Front Lines
They say experience is the best teacher, but it doesn't always have to be your experience. In this series, we pull back the curtain on the "messy" side of entrepreneurship. From the contracts I wish I hadn't signed to the "Yes Trap" that almost led to burnout. Consider this your tactical guide to avoiding common pitfalls and making the journey toward success just a little bit smoother.


The Difference Between Being Busy and Being Profitable
Early in my entrepreneurial journey, I believed that the busier I was, the more successful I was becoming. My calendar was packed. My phone never stopped ringing. I felt important — but my bank account didn’t reflect the effort. Mailbird covers how this common phenomenon affects workload distribution and efficiency, 👉 https://www.getmailbird.com/workload-balance-without-looking-busy/?utm_source This is the moment many business owners must face: activity does not equal profit

Natasha Suber Perry
2 min read


The Lease I Should Never Have Signed
There was a moment in my entrepreneurial journey when I believed signing a long-term office lease meant I had “made it.” I thought real businesses had real offices — and real leases. So when the opportunity came, I jumped. What I didn’t jump into was the reality of the overhead that followed. Harvard Business Review reports that overexpansion is one of the leading causes of startup failure.👉 https://hbr.org/2016/03/why-so-many-start-ups-fail When Ego Leads the Decision The l

Natasha Suber Perry
1 min read
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